Training That Transforms

Structured, practical, and results-driven digital marketing training for corporates, academic institutions, and working professionals — designed by someone with 25+ years of real-world experience.

Corporate Training College & Schools Guest Lectures Online Courses
Training Programmes

Choose Your Learning Path

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Corporate Training

In-house training for marketing teams, sales professionals, and leadership. Customised to your industry and goals.

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College & School

Semester programmes, workshops, and certification courses for MBA, BBA, and management students.

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Guest Lectures

Engaging, high-energy sessions for institutions, professional bodies, and student associations.

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Online Courses

Self-paced and live virtual programmes accessible from anywhere for working professionals.

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🏢 Corporate Training

Corporate Digital Marketing Training

Tailored training programmes for organisations that want to upskill their teams and build genuine in-house digital marketing capability.

In-PersonOn-site at your office
VirtualLive online sessions
HybridMix of both formats
Request Corporate Training →

Every corporate training engagement begins with a needs assessment — understanding your team's current skill level, your business goals, and the outcomes you want to achieve. The curriculum is then built around your specific needs.

Training can be delivered as a single-day workshop, multi-day boot camp, or a structured programme spanning weeks or months with periodic modules and assessments.

Past clients include marketing teams in e-commerce, real estate, healthcare, FMCG, IT, education, and hospitality sectors.

Programme Topics — Select What You Need

🔍 SEO & Search Marketing

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  • How search engines work and why SEO matters
  • Keyword research tools and intent mapping
  • On-page, technical, and local SEO fundamentals
  • Google Search Console and analytics for SEO
  • Content planning for organic search growth

📢 Google Ads & Paid Search

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  • Campaign structure — Search, Display, YouTube, Shopping
  • Keyword strategy, match types, and negative keywords
  • Ad copy, extensions, and quality score optimisation
  • Bidding strategies and budget management
  • Tracking conversions and measuring ROAS

🎯 Meta Ads & Social Advertising

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  • Meta Ads Manager — campaign objectives and structure
  • Audience targeting — custom and lookalike audiences
  • Creative best practices for Facebook and Instagram
  • Retargeting strategies and pixel setup
  • Lead generation and conversion campaigns

⚙️ Marketing Automation & CRM

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  • Introduction to CRM — HubSpot, Zoho, and more
  • Lead capture, nurturing, and scoring
  • Email automation workflows and drip sequences
  • WhatsApp Business and automation setup
  • Reporting and pipeline visibility

📱 Social Media & Content Strategy

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  • Platform strategy — LinkedIn, Instagram, Facebook, YouTube
  • Content calendar planning and batch creation
  • Organic growth tactics — hashtags, hooks, formats
  • Video content for Reels, Shorts, and LinkedIn
  • Social media analytics and performance tracking
Training Outcomes
  • Clearly defined digital marketing knowledge base across your team
  • Hands-on confidence with platforms and tools used in campaigns
  • Shared understanding of strategy, KPIs, and measurement
  • Reduced dependency on agencies for standard campaign execution
  • Improved lead generation and campaign performance
  • Actionable frameworks the team can use immediately after training
  • Custom playbooks, templates, and SOPs provided post-training
  • Optional follow-up assessments and certification of completion
Training Modules
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SEO Fundamentals

Technical SEO, keyword research, on-page optimisation, and content strategy for organic growth.

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Google Ads Mastery

Search, Display, YouTube and Shopping campaigns with bidding strategy and conversion tracking.

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Meta Ads Strategy

Facebook & Instagram advertising, targeting, creative, retargeting, and performance optimisation.

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Social Media (SMO)

Platform strategy, content planning, community management, and organic growth for LinkedIn, Instagram & more.

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Marketing Automation

CRM, email automation, lead nurturing, WhatsApp automation, and sales-marketing alignment.

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Analytics & Reporting

GA4, Google Tag Manager, custom dashboards, attribution, and data-driven decision making.

🎓 Academic Training

College & School Training Programmes

Bridging the gap between textbook theory and industry reality — delivering digital marketing education that prepares students for careers, not just exams.

🎓 MBA / PGDM Programmes

Semester-long or short-term digital marketing modules for MBA and PGDM students. Covers strategic and tactical aspects with live case studies, campaign simulations, and brand projects.

  • Integrated Digital Marketing Strategy module
  • Live campaign planning and execution projects
  • Google Ads and Meta Ads hands-on workshops
  • SEO, SMO, and Content Marketing labs
  • Career readiness — interviews, portfolios, and certifications

📚 BBA / B.Com / Engineering

Foundation-level digital marketing workshops and certificate programmes for undergraduate students. Designed to give practical exposure to tools and real-world marketing scenarios.

  • Introduction to Digital Marketing — full landscape overview
  • Social media marketing and personal branding
  • Basics of SEO, Google Ads, and Analytics
  • WhatsApp and email marketing fundamentals
  • Certification on completion recognised by industry

🏫 School & +2 Level

Introduction to the digital economy, entrepreneurship using digital tools, and career awareness sessions for school students and their educators. Age-appropriate, engaging, and practical.

  • The Digital Economy — careers in digital marketing
  • Introduction to social media for business vs personal use
  • Online safety and responsible digital presence
  • Building a personal brand as a student

🤝 Faculty Development Programmes

Training for college and university faculty members to stay current with digital marketing tools, platforms, and industry best practices — enabling better classroom delivery.

  • Platform workshops — Google Ads, Meta, SEO Tools
  • Live campaign simulation exercises
  • Updated case studies and real-world datasets
  • Curriculum development guidance
🎤 Guest Lectures

Guest Lectures & Keynote Sessions

Thought-provoking, insight-packed sessions that inspire students and professionals to think differently about digital marketing — and their own careers within it.

45–90 minsTypical duration
In-PersonOn campus or venue
VirtualZoom / Teams / Meet
Book a Guest Lecture →
Popular Guest Lecture Topics

🔮 The Future of Digital Marketing

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  • How AI is reshaping marketing strategy and execution
  • The death of cookies and the privacy-first future
  • Short-form video and the creator economy
  • What marketers need to know for the next decade

📱 Social Media & Personal Branding

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  • Building a personal brand on LinkedIn that opens doors
  • The content strategy that works for students and freshers
  • How to stand out in a crowded digital world

💼 Careers in Digital Marketing

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  • Career paths — specialisations, salaries, and growth
  • What employers actually look for in digital marketers
  • How to build a portfolio while still studying
  • Certifications that matter vs certifications that don't

🚀 Digital Entrepreneurship

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  • How students can start an online business today
  • Digital marketing on a zero or low budget
  • Lessons from building brands in the digital age

🎯 Performance Marketing Explained

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  • How Google Ads and Meta Ads actually work — simplified
  • Understanding ROI, ROAS, and performance metrics
  • A beginner's walkthrough of a live campaign
💻 Online Learning

Online Courses & Webinars

Structured, self-paced, and live virtual programmes accessible from anywhere in India — or the world. Designed for working professionals, entrepreneurs, and career changers.

Beginner

Digital Marketing Foundations

A complete beginner's guide to the digital marketing ecosystem — ideal for students, business owners, and career changers entering the field.

8 Weeks
Self-Paced
Certificate
  • Overview of all digital channels
  • SEO, Social Media, Email basics
  • Google Analytics introduction
  • Creating your first digital campaign
Intermediate

Performance Marketing Mastery

Deep-dive into Google Ads and Meta Ads for marketers who want to run campaigns that deliver measurable ROI with confidence.

10 Weeks
Live + Recorded
Certificate
  • Google Search, Display, YouTube campaigns
  • Meta Ads — audiences, creative, funnels
  • Tracking setup and conversion optimisation
  • Live campaign critique sessions
Advanced

Digital Marketing Strategy & Leadership

For senior marketers and business leaders who want to build, lead, and measure integrated digital marketing functions within their organisations.

12 Weeks
Live Cohort
Certificate
  • Full digital audit and strategy development
  • Building and managing a digital team
  • Attribution modelling and ROI frameworks
  • AI tools and the future of marketing
All Levels

SEO Accelerator

Focused, practical SEO training that takes you from understanding the basics to executing a full SEO strategy for your website or your client's.

6 Weeks
Self-Paced
Certificate
  • Technical SEO and site audits
  • Keyword research and content planning
  • Link building and authority development
  • Reporting and rank tracking
Intermediate

WhatsApp & Automation Marketing

Master WhatsApp Business API and marketing automation tools to build systems that engage and convert customers at scale — with minimal manual effort.

4 Weeks
Live + Recorded
Certificate
  • WhatsApp API setup and chatbot flows
  • Broadcast strategy and opt-in management
  • CRM and email automation fundamentals
  • Zapier and Make.com integrations
Masterclass

Monthly Live Webinars

One-time live masterclasses on trending digital marketing topics — open to all levels. Recorded for replay access after the live session.

Monthly
Live Online
Replay Access
  • AI tools in marketing — live demo
  • Google Ads updates and strategies
  • Instagram & LinkedIn algorithm changes
  • Q&A with Sanjeev — your marketing questions answered
Testimonials

What Participants Say

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★★★★★

The corporate training programme Sanjeev designed for our team was exceptional. The curriculum was tailored to our e-commerce business and the practical approach meant our team could apply learnings within days.

Meena Gupta
Marketing Head, RetailMax India
"
★★★★★

I attended Sanjeev's Performance Marketing Mastery course. In 10 weeks I went from knowing nothing about Google Ads to managing a ₹5 lakh monthly budget confidently. The ROI on this training was instant.

Rohit Choudhary
Digital Marketing Executive, Bangalore
"
★★★★★

Sanjeev's guest lecture at our business school was transformational. Students who previously had no interest in digital marketing were asking how to pursue it as a career. That's the power of a great educator.

Dr. Amit Rathore
Dean, Management Dept. — IMS Jaipur
Get in Touch

Enquire About a Training Programme

Whether you need a one-day workshop for your team or a semester-long academic partnership — fill in the form and I'll get back to you within 24 hours with a custom proposal.

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WhatsApp / Phone
+91 9X XX XX XX XX